Project: Axarquia Service Center
The Challenge
Based in Torrox on the Costa Del Sol, Axarquia Service Center offers a huge and ever-changing range of services to the local international community. They needed a website that was incredibly simple, clear, and professional. The primary challenges were to present their extensive services without overwhelming visitors, and to ensure the content could be easily and accurately translated by web browsers for their diverse, multi-lingual client base.
My Solution
This project was a fantastic exercise in "less is more." The goal was maximum clarity and ease of use, proving that a website doesn't need to be complex to be effective.
- Clean, Simple Design: I designed and built a classic, straightforward brochure website. The focus was on a logical structure and easy navigation, allowing users to find the exact service they need immediately.
- Copywriting for Translation: All the website copy was written using clear, simple English. I intentionally avoided colloquialisms or complex phrases, which ensures that browser auto-translate features can provide an accurate and reliable translation for users of any nationality.
- Scalable Service Sections: The site was built with a flexible and scalable architecture. This allows the client to easily add, remove, or update their many service listings without compromising the clean layout.
- International Presence: This project is a key example of my work for clients based in Spain, showcasing my ability to deliver effective solutions for businesses outside of the UK and Ireland.
The Result
Axarquia Service Center now has a no-fuss, professional website that perfectly meets their brief. It effectively serves their international clientele and is simple for them to manage. It stands as a key portfolio piece demonstrating the power of simplicity in web design and my capacity to work with clients anywhere.
Services Provided
- Simple Website Design & Build
- Copywriting for Easy Translation
- Scalable Content Architecture
- Website Management